Whether you’re already teaching yourself house music production (and need some help bridging the gap from newbie to intermediate/advanced producer and increasing your changes of getting picked up by the labels)… or just beginning to dream about the lifestyle freedom and Big Bucks of an in-demand House Music Producer & DJ career… this is your NEXT STEP in the process.
The first thing you need to understand about how we teach house music production for beginners is the 80/20 Rule:
We simplify the software (Ableton). Because most Ableton courses just regurgitate the manual. And that’s a waste of time.
We ignore the 80% of features you will probably never use. And instead, we focus on teaching the 20% of the software’s functionality, keys, and shortcuts that you’ll be using 99% of the time.
That way, you avoid all of the creative traps, time sucks, pitfalls, and hazards that plague most aspiring DJs.
And then we take on what really matters…
You’ll be watching over my shoulder, understanding and internalizing the system.
Straight away, you’ll be able to apply it to your very own record and see instant results. It’s practical and not theory based.
We will underline the biggest mistake that many producers make when starting a new project. It’s something that leads to stagnation and abandoned projects and the kind of nagging self-doubt that makes you question whether you’re even cut out for this business.
(For some reason, there’s always a lot of psychological resistance to taking this step when I suggest it to students. But every time we actually complete the process, tracks get done quickly, and properly.)
You’ll be learning:
To get signed, you need to know how to mix and master your demo. Nothing kills opportunities, even potential careers, like sending a sloppy, amateurish copy of your latest track to every label on the planet.
Will you be learning everything there is to know about mixing and mastering? No, that would eat up all eight weeks of our class time, and we’d still have a lot of work to do.
We really have two main goals here…
The first is helping you avoid spending all of your hard-earned money on engineers every time you finish a track. (Because if you’re producing regularly and trying to send out at least one track a week, this could cost you upwards of 10K a year.)
And the second (and most important) goal is making sure your demos are mixed and mastered to a professional standard on par with both your references and your target label’s releases.
To those ends, we show you:
Having worked as a professional in the electronic music scene for 13 years, Jon Kong is widely known for being the engineer behind Leftwing: Kody.
He has also been involved in countless other projects, covering everything from house to techno, commercial and underground, he has released music with major and cutting edge underground labels such as Sony, Columbia, Virgin, Positiva, Ultra, Anjunadeep, Toolroom, Defected, Musical Freedom, Spinnin, Armada, Hot Creations, Circus, Desolat, Moon Harbour, Relief, Knee Deep In Sound, Sola, Truesoul, Lost, Moan, Great Stuff, Viva, and many more.
Jon’s engineering expertise has also led to commercial remixes and collaborations with huge artists like Mabel, Kelis, MK, Duke Dumont, Oliver Heldens, Katy B, as well as contemporary underground artists such as Todd Terry, Solardo, Michael Bibi, and Max Chapman.
With millions of streams under his belt, Jon also has two Beatport no.1 singles to his name – but that’s not all. He’s also put together award-winning sample packs, a best-selling course, and he’s even an educator at many renowned music schools. So, there’s no doubt about the fact that you’re in safe hands.
With 25,000 monthly listeners on Spotify, more than 10 million streams on SoundCloud, and a Number 1 hit on Hype Machine, Alex Brandt is one of the most decorated members of the Expansive community.
A producer, songwriter, and audio engineer, educated at SAE Munich, before being personally mentored and trained by Jon Kong, the cofounder of Expansive Academy and one half of Leftwing:Kody, Alex has so far worked for major labels; ghostwritten for a number of bold-name artists; penned two German Top 10 hits; and been featured on the cover of the Spotify’s “House Is a Feeling“ playlist.
Now a fixture of the Expansive Audio Engineering department, Alex is among house music’s fast-rising stars. And there is no one better to tutor Expansive’s next generation of aspiring producers.
"This is the Beginner Production Mentorship Program that I always wished existed. I built the curriculum from the ground up, with a training session and a Q&A and feedback session for each lesson, so you get both the information and the support you need. — Jon Kong"
LABELS WE HAVE WORKED WITH